Wednesday, June 26, 2013

The Make Up Factory Bloggers Launch...

It is no surprise that despite the number of makeup brands available in the market today, there are still a lot of women who think that one has to be an expert first to be able to put these makeup into good use.  This can still be true with some brands that tend to intimidate a number of women (and also men) with their products.  But not with Make Up Factory, a German-based company that caters to professional makeup artists, and yet brings ease of use and application of high-quality and performance makeup to the general population. 

According to Diana Afable Lorenzo, Managing Director for MUF, "What sets Make Up Factory apart is their aim to give non-specialists a chance to get the same looks that can be achieved by a professional make-up artist."  The brand has a varying collections for face, eyes and lips and their strict principles of excellence has made Make Up Factory widely popular throughout Europe.

Now, Manila's cosmetic connoisseurs will finally have a chance to check out the brand in their first store located in Bonifacio High Street, exactly in the same spot that used to be Makeup Forever.

It was last month, during an intimate bloggers launch, when I first got to try and check out the products.  When I stepped into the store, I felt like I was transported into makeup land.  I was like a little kid who got lost in a land full of toys and candies.  I was all giddy and excited to do swatches, and of course, have a chit-chat with my fellow bloggers.


I wonder when I can whip up something like this for my Happy Friday Look!
^_^




A demo was also presented to us by two of the brand's makeup artists, Yuki and Mikee. 




Yuki working her magic on the model..




Here's Mikee telling us how good their Brow Intensifiers are:


I wonder how this fares with my HG K-Palette Long Lasting Eyebrow...



Ohh, I want that brow powder duo!







And the finished look:






Trying out their Brow Intensifiers.. I wonder what shade I am.



Jessa and Donnarence after checking out some of the brand's lippies and eyeshadows



Tara checking out the Brow Intensifiers too!




Shen getting a makeover..she can't stop raving about the liquid foundation after.  



Earth 

And yes, Make Up Factory carries the entire line of ANNY!


Check out my review of probably the most beautiful shade of red polish I've ever tried here.

and here's yours truly, with one of the makeup artists I look up to, Mikee:


Did you know that Mikee was the first makeup artist I became friends with? She was the one who started my addiction with another makeup brand that she used to work with.  I'm just so glad I was able to spend some time talking to her about makeup (and life) again before I leave.

And here's my loot:


I tried to keep myself from getting anything else, but after seeing how awesome their compact powder is in setting liquid foundations, I just knew I had to get one!
^_^


To help you become a bit more familiar with the brand, check out this list of their 15 Star Products:



Automatic Eyeliner No. 1 Black Velvet
 It’s time to head into darker territory with this flattering jet hue. The 3-in-1 automatic liner comes with a sponge brush tip to create the quintessential smoky eyed look. Complete with a convenient, built-in sharpener, it provides the fine line between subtle sophisticate and all-out glamazon. 



Automatic Eyeliner No. 4 Chocolat Noir

Understated daytime looks are best achieved with this 3-in-1 automatic eye liner. Possessing a delicate chocolate shade, it provides the attractive illusion of thicker lashes. Apply generously or smoke it out with the provided brush to create a look that suits the moment. 


Black Extension Mascara
Get ready to bat those eyelashes with mascara that goes a long way. Fortified with Anageline, Biotin, and Caffeine, it nourishes while providing natural-looking length and thickness. It’s the best way to attain perfectly curled, elongated lashes. 


Blusher No. 20 Moulin Rose
Achieve a healthy looking complexion with a dose of rose. This flattering blush goes on light and builds for a range of looks from slightly rosy to a full flush. The fine powder also works well when contouring and enhancing facial shape and form.
 


Corrector Stick No. 1 Neutralizing Green
Combat redness with this heavy duty concealer. Remove unsightly flaws with a quick swipe of the stick and blend for a smooth texture. Combined with anti-bacterial tea tree oil, it works to get rid of blemishes permanently. 





Eye Brow Intensifier No. 5 Sahara Brown
Brows frame the windows to the soul and this product puts eyes in the spotlight. Fill in sparse areas with the fine, felt tip point for a flawless, put-together appearance. Buildable neutral shades allow precise control for effects that range from barely there to beautifully dramatic.
 

Fixing Powder
Obtain a flawless visage with the perfect ending to any routine. Fine granules ensure a fresh feeling all throughout the day, while the translucent finish emphasizes any standout details. Make-up stays on for hours, minimizing the need for those frequent touch-up trips to the powder room.


High Shine Lip Gloss No. 42 Parisian Rose
Perfect each pout with a product that provides remarkable shine with the right touch of pigment. Sheer tints layer over each other to deliver the perfect amount of color for any occasion. Guaranteed not to leave a heavy feeling, this formula stays within the lines due to the attached fine-bristle brush. 


Illuminating Skin Perfector
Go beyond great to instant perfection with a make-up base that performs in the toughest situations. Infused with the secret component Spectraflex©, this product resuscitates tired, dull-looking skin. Irregularities, fine lines, and wrinkles are easily concealed providing a youthful radiance. 


Make Up Base

The perfect canvas makes all the difference when it comes to perfecting make-up application. This transparent gel base evens out skin and provides a matte quality that eliminates oiliness. Ideal for all skin types it dries in a jiffy, making it an essential part of every make up routine. 



Real Lip Lift
Lip regimens catch a boost through the revolutionary ingredients Hyaluronan and Phytosqualene. Pucker up with a more youthful look, courtesy of Sepilift©, an anti-aging component made from coconut oil. The unique combination of ingredients improves natural tint and locks in moisture for suppler looking lips.



Shimmer Lip Stick No. 42 Classic Carmine
A generous coat of bold red screams bombshell and this lipstick is sure to bring out the inner vixen. The creamy, rich formula glides on readily, making application an effortless task. Flecks of glitter add to the glamour with a dash of sparkle.


Glossy Lip Stylo No. 30 Lullaby Rose
Here comes a product that combines gorgeous color with total lip care. SPF 15 helps protect against UVA and UVB rays, while Vitamins A, C, and E rebuild for improved softness. Finally, high gloss pearls enhance the velvety consistency of this flattering pink shade.

All products are manufactured straight from Munich, Bavaria and shipped directly to stores worldwide, thus ensuring customers that they get everything fresh from a trustworthy supplier. 

I've noticed that they don't have darker shades of foundations, and that most of the shades cater to Caucasian skintones.  But I'm pretty sure they'll come up with a wider range of shades soon.  Still, it's better to check them out yourself, and who knows, you might be able to get a good match like I did.

Please follow Make Up Factory Philippines on Facebook and on Twitter (@makeupfactoryph) to get updates on their latest products and promotions.

Thanks Make Up Factory PH and ARC Public Relations for the invite and giving me a chance to play and go gaga on testing and checking out the products. 
^_^



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